Adapting Online Programs to Changing Market Opportunities: A case study from University of Southern California

Sponsored by OLC and Pearson

Join academic leaders from the University of Southern California to discuss the challenges that come with launching and maintaining online degree programs and solutions to address those challenges. Topics covered will include marketing, enrollment, curriculum design, student services and more.

The University of Southern California (USC) is one of the world’s leading private research universities.  The Annenberg School for Communication & Journalism at USC launched its online Master of Communication Management program in the fall of 2011. This immersive online communication degree is designed for students at various professional levels across many communication-related disciplines, including corporate and strategic communications, marketing and public relations.

This hour-long webinar will benefit both administrators and faculty who are responsible for growing online programs in the ever-evolving higher education market space.

Learn more about USC’s online Master of Communication Management degree here

To register for this webinar, you must be logged in to your OLC account. If you don’t have an account, you may create a free account here. 

OLC_logo_v2_horiz_rgb  Pearson_150px_0

Speaker Bio

Presenters:

Neil Teixeira

Neil Teixeira
Director of Distance Learning
Annenberg School for Communication & Journalism
University of Southern California

 

Rebecca Weintraub

Rebecca Weintraub
Clinical Professor; Director, Master of Communication Management Program
Annenberg School for Communication & Journalism
University of Southern California

 

Brian-headshot

Brian DeKemper
Director of Business Development
Pearson