2016 OLC Digital Learning Innovation Award Press Kit
Use these tips and guidelines for spreading the word about your achievement
TIPS & GUIDELINES
Congratulations! You’ve been recognized as a digital learning innovator!
This sets your institution apart, and your peers, campus and local community should know about it. We’ve put together some tips and guidelines to help you share the great news with your communities.
INSTITUTION ENGAGEMENT
SOCIAL ENGAGEMENT
WEBSITE UPDATES
EXTERNAL COMMUNICATIONS
Email faculty and staff at your institution to announce your DLIAward
Include news of your DLIAward in faculty and campus newsletters
Share the news during meetings
Update employee email signatures to highlight your DLIAward
Post messages about your DLIAward on your institution’s social channels – we’ve created some suggested posts to get you started
Ask your community to share the news with social media
Publish a post on your institution’s blog
Tag your posts with #DLIAward
Highlight your award and place the official DLIAwardee logo throughout your website on your organization’s news, page, careers page, about us page to highlight your DLIAward
Use the DLIAward template press release to broadcast your news
Alert bloggers and media that follow your organization
Update your Wikipedia page
Update your job listings
Update recruiting brochures and other collateral
Social Posts Sample social posts have been created for your use.
Please adhere to the following guidelines when promoting your Digital Learning Innovation Award.
Awardees should not begin promoting their awards until after 3 pm Eastern on Thursday, Nov. 17, following the awards presentation at the OLC Accelerate conference and following OLC’s official public announcement Press Release of the award recipients.
Material changes to any of the promotional communications provided for DLIAwardees by the Online Learning Consortium should be routed through OLC’s communications team for approval. Email materials to jean.simmons@onlinelearning-c.org. Allow five business days for OLC to review your requests.
Media requests regarding the OLC, the DLIAwards should be referred to jean.simmons@onlinelearning-c.org.
Awardees may not use the name of the Bill & Melinda Gates Foundation in promoting their DLIAwards, except for the approved mention in the “About the DLIAWard” boilerplate paragraph in the template press release.