Show Me the Evidence: Getting Serious About EdTech Decision-making in Higher Ed

Concurrent Session 3

Brief Abstract

Higher education spends $25B annually on technology. Yet despite its market size, there is little information about the factors that influence technology decisionmaking. In this session, hear from panelists on the state of edtech decision-making in higher ed and how leaders can leverage research to ensure the best tools enter today’s classrooms.


Dr. MJ Bishop directs the University System of Maryland’s William E. Kirwan Center for Academic Innovation, which was established in 2013 to enhance USM's position as a national leader in higher education transformation. The Kirwan Center conducts research on best practices, disseminates findings, and supports the system’s institutions as they develop innovative academic programs. Prior to USM, Bishop was Associate Professor of Instructional Design and Technology at Lehigh University and Director of the College of Education’s Teaching, Learning, and Technology Program. Author of numerous peer-reviewed publications, her research explores how instructional media might be designed and used more effectively to improve learning. She has received several awards for her research and innovative teaching, including Lehigh’s prestigious Stabler Award, conferred by students to faculty who have mentored them to excellence in their chosen field as well as excellence as human beings and leaders of society.
Phil Hill (@PhilOnEdTech) is Co-Publisher of the e-Literate blog, Co-Producer of e-Literate TV, and Partner at MindWires Consulting. As a market analyst, Phil has analyzed the growth of technology-enabled change for educational institutions, uncovering and describing the major trends and implications for the broader market. His unique graphics and visual presentations have been widely used in the industry. As an independent consultant, Phil helps educational institutions, technology and content vendors, and policy makers as they consider and implement new initiatives. Phil’s clients have included Western Governors University, California Community College System, Iowa State University, Bournemouth University, Pearson Education, Coursera, and others. Previously Phil was an independent consultant through HBO Systems and Delta Initiative. In addition to e-Literate, Phil has also written for EDUCAUSE Review and Inside Higher Ed, and he has been interviewed and quoted at National Public Radio, Inside Higher Ed, the Chronicle of Higher Education, Buzzfeed Education, and Washington Business Journal.

Extended Abstract

Today’s colleges and universities spend nearly $25 billion annually on technology and services, spanning from instructional technology and retention solutions to big data platforms and online program managers. Yet, in a nascent market flooded with products, it is often unclear what factors affect how technology purchasing decisions are made. In a world where technology is increasingly embedded in the learning experience, it is imperative that products actually deliver on their promise. Join us for a discussion on the state of edtech decision-making in higher ed, and how higher ed leaders can leverage research to ensure the best tools enter today’s classrooms.