Student Perceptions of Immersive 360 Video Content

Concurrent Session 2

Brief Abstract

With a recognizable gap in the research and evaluation of immersive content in online learning, more investigation is needed. Our initial effort to evaluate the effectiveness of 360 video and research its impact will be discussed. Participants can share their experience with immersive content and discuss research and design strategies. 


Penny has designed online courses since 1997. She is currently a senior instructional designer for the Penn State World Campus. Her research interests include student perspectives of quality and how this impacts the design practice; and the use of games and simulations in online instruction. She has presented at various regional, national, and international conferences and is currently chair of the Quality Matters Instructional Designers Association. She recently co-authored the book MindMeld: Micro-Collaboration between eLearning Designers and Instructor Experts with Jon Aleckson.
As a Senior Instructional Designer with Penn State University's World Campus, Bill specializes in designing and developing effective instruction for online and blended learning environments for a variety of graduate and undergraduate disciplines. Bill has over eight years of instructional design and educational technology experience in both K-12 and higher education. Prior to joining World Campus, Bill worked as the educational technology and design specialist for a grade 6-12 cyber charter school in Pennsylvania. Bill received his bachelors degree in Marketing from the University of Pittsburgh and his M.Ed. in Business Education from Bloomsburg University.

Extended Abstract

Instructional Designers at Penn State World Campus have been exploring the production and implementation of immersive learning content into online courses. Due to a lack of research pertaining to the effective use of immersive content such as 360 video and virtual reality in a 100% online learning context, design team members have made steps towards collecting student feedback through a formal research design.

Instructional Design teams have worked with World Campus faculty and programs, such as Nursing and Special Education, to conceptualize, produce, and integrate 360 videos within online course offerings. The 360 videos integrated into courses are pedagogically focused and help support course and lesson learning objectives. Preliminary student feedback was collected to gain insight into the effectiveness and engagement of 360 video as learning objects. Information such as viewing preference and use of VR headset devices was also sought out.

The goals of continuing with a formal research study are 1) to determine if immersive content such as 360 video and virtual reality add value to online learning and 2) to help guide the direction of further exploratory efforts by World Campus Learning Design.

Presenters will share the design strategy behind the use of 360 video, examples of 360 video from courses, initial student survey results and the survey instrument. For others interested in researching 360 video, opportunity for collaboration will be discussed.

Key questions for discussion include:

  1. What are others doing with 360 video or immersive content?

  2. How are others researching and evaluating the impact of immersive content?

  3. What questions remain? Where should future research be focused?