Best Practices for Developing Online Videos for Deaf/Hard of Hearing Students

Concurrent Session 3

Session Materials

Brief Abstract

Discovery Session to showcase best practices for developing accessible online videos/course materials for individuals who are Deaf/Hard of Hearing. These best practices are beneficial for diverse audiences including English as Second Language learners.  Experienced faculty from a well-known college that serves Deaf/Hard of Hearing students will share their strategies and experiences.


Mellissa Youngman is a Senior Lecturer and accounting program team leader in the Business Studies Department at NTID. She holds an MS in Business Administration from RIT. She has taken the lead in developing/teaching the accounting program's first online/blended course--Personal Finance.
Mark J. Pfuntner is an Associate Professor and has been a faculty member at the National Technical Institute for the Deaf (NTID) for more that twenty years. He earned his Master of Business Administration (MBA) degree from Rochester Institute of Technology (RIT) and has taught courses including World of Business & Innovation, Management, Principles of Marketing, and Computer-based Analysis. He is currently a doctoral student at the State University of New York: University at Buffalo. Mark was appointed as the chairperson of the Business Studies department since 2017. One of the leading charges for the department is the development of a new Associate of Applied Science (AAS) online degree in Business Administration. It will be the first online degree program offered at NTID. It is currently in the implementation stages where it requires significant preparation to serve our targeted audience; deaf and hard of hearing adult learners. About NTID: The National Technical Institute for the Deaf is one of the nine colleges of Rochester Institute of Technology, a leading career-oriented, technological university recognized by U.S. News & World Report as one of America's "Best College Values," and by The Princeton Review as one of the top 20 colleges nationwide for "Best Career Services." More than 15,000 undergraduate students from around the world, including more than 1,100 who are deaf or hard of hearing, come to campus every year to take advantage of the benefits of an RIT/NTID education, and because it's the right fit for them. Mission Statement The primary mission of the National Technical Institute for the Deaf is to provide deaf and hard-of-hearing students with outstanding state-of-the-art technical and professional education programs, complemented by a strong arts and sciences curriculum, that prepare them to live and work in the mainstream of a rapidly changing global community and enhance their lifelong learning. Secondarily, NTID prepares professionals to work in fields related to deafness; undertakes a program of applied research designed to enhance the social, economic and educational accommodation of deaf people; and shares its knowledge and expertise through outreach and other information dissemination programs.
Kelly Metz Davis is a Senior Lecturer and Support Coordinator. She has been a faculty member at the National Technical Institute for the Deaf (NTID) for more than six years but has worked at RIT/NTID under various departments for over 16 years. She earned her Associate of Science in Business Administration, Bachelors of Science in Business Administration - Accounting, and Masters in Science in Professional Studies with concentration in Finance and Education from Rochester Institute of Technology (RIT) and has taught courses including Financial Accounting, Fundamentals of Management, Principles of Marketing, Fundamentals of Marketing, Fundamentals of Spreadsheet Applications, and Orientation to Business. When she is not teaching, she can be found tutoring our cross-registered students in Saunders College of Business at RIT and serving as their Support Coordinator. Her role as a Support Coordinator primarily focuses on advocating for her deaf and hard of hearing students that are enrolled in Saunders College of Business to ensure that they receive equitable access in and out of the classroom. Not limited to advising, enrolling, designating supported sections for certain classes, working with Access Services at NTID, and establishing professional tutoring rosters to provide additional tutoring services to our students. Outside of work, she can be found spending time with her husband, son, daughter, and their dog. She is a die-hard Buffalo Bills fan and also loves Disney!

Extended Abstract

Teaching Deaf/Hard of Hearing students must be based on inclusivity and accessibility. Online courses should have visually accessible content and videos. Faculty teaching Deaf/Hard of Hearing students should be equipped with tools and a variety of teaching strategies to ensure that the students are able to fully participate in the course.

In this session, videos will be shown that demonstrate the use of standardized designs and formatting which includes the use of instructor signing in the video, captioning, audio, and visual materials such as PowerPoints. In addition, we will discuss best practices for preparing videos such as having a transcript, wearing appropriate clothing and the importance of saving videos in multiple formats.

Participants will have the opportunity to interact with experienced faculty from the National Technical Institute for the Deaf, one of nine colleges at the Rochester Institute of Technology. These faculty members have more than 30 years’ experience teaching Deaf/Hard of Hearing students at both the associate and bachelor’s level.  Goals for this session are to share best practices for making online course videos and materials accessible for Deaf/Hard of Hearing students. These best practices can also be transferred to international/English as Second Language learners as well as visual learners.